Brazilian cheese bread, made in Zürich
Naturally gluten-free, made with Swiss Gruyère AOP and Emmentaler. Freezer to oven in 25 minutes.
hot, fresh, ch(ee)wy. never ordinary.
...meet Cheese Bread! Originally called "Pão de Queijo" in portuguese, these yummy golden puffs are powered by tapioca starch and (a loooooot!) of cheese. Few and great-quality ingredients come together in a snack that is naturally gluten-free.
In cheese bread we trust!
Why not ordinary?
Cheesy bites of joy
A completely different bread experience — the texture and cheesiness will delight you.
Unexpected fillings
Beyond our classic cheese bread in different formats, we offer a variety of sweet and savory flavors. Pick your favorite.
Powered by
Tapioca Starch
Tapioca starch is the hero behind cheese bread's iconic texture: light, airy and irresistibly chewy. And as a natural bonus, it's gluten-free by design.
Pick your ch(ee)wy.
Coming to the kiosk
The full range, served fresh in Zürich.
Coming soon
Small Bites
The original. Five crispy and cheesy bites, 30 g each, gone in seconds.
Coming soon
The Big One
Same crispy-chewy magic, supersized. 120 g of pure joy!
Coming soon
Sweet & Savory Filled
Choose among Goat Cheese, Dulce de Leche or Wild Berries filling.
Cheese bread belongs on the big stage!
We are Thiago & Julia, a brazilian foodie couple who love discovering new landscapes, cultures and tastes. During our adventures, one question kept following us: how come Cheese Bread, loved by so many, is still unknown in Europe?
Not An Ordinary Bread is a true Brazilian classic, made with Swiss cheese. Our mission is to make it Europe's next grab-and-go favourite, right up there with croissants, pretzels and empanadas.
Opening soon in Zürich.
Our first grab-and-go kiosk is almost ready. Drop your email and you'll be first to know the address — and the opening date.
Join the ch(ee)wy revolution.
Follow along for sneak peeks, the opening date, and a whole lot of melted cheese.
Questions, answered.
Gluten-free usually means dry and sad. Is this?
No. Cheese Bread is gluten-free by nature, made from tapioca starch, never from "fixed" wheat. Crispy, chewy and indulgent, with no compromise. It just happens to be gluten-free.
Where do you deliver?
We deliver within Zürich city. Order on our shop or on WhatsApp and we'll take care of the rest.
How do I store and bake it?
Keep frozen at −18 °C until ready to bake. Preheat to 180 °C, place the frozen pieces 4 cm apart and bake 25–30 minutes until puffed and golden. No thawing needed.
Keep it frozen for up to 3 months.
When are you opening the kiosk?
Very soon, in Zürich. Drop your email and you'll be the first to get the exact date and address.
Do you offer franchise or wholesale?
Yes — we're building the network across Europe. Write to letstalk@notanordinarybread.com and we'll get back to you.